MeWe Names Hollywood Veteran Jeffrey Edell CEO of Zero-Advertising Social Media Service
Todd Spangler NY Digital EditorMeWe, a privacy-focused social network that runs no advertising, has hired entertainment and tech exec Jeffrey Edell as CEO as the upstart looks to lure more celebrities to the platform.Edell, who also is joining MeWe’s board of directors, succeeds company founder Mark Weinstein, who is assuming the new role of chief evangelist.Edell has previously held senior-level roles at companies including chairman of Intermix Media, former parent of MySpace; CEO of Soundelux Entertainment Group; CFO of Cinedigm; and president/COO of DIC Entertainment. Most recently he was president/CFO of WTG Enterprises, an entertainment licensing firm.