Foreign Films Account for Just 16% of Total China Box Office, Worth $3 Billion in 2020
Rebecca Davis editorImported films accounted for only about a sixth of China’s total box office in 2020, a nearly 55% decrease year-on-year, industry data tracker Maoyan Entertainment said Monday. The decline highlights the chaos COVID-19 has wrought on Hollywood release schedules as well as the diminishing appeal of foreign content in what has just become the world’s largest film market.While foreign films accounted for 38% of China’s annual box office in 2018 and 35.9% last year, they made up just 16.3% of total ticket sales this year, a sharp decline, Maoyan said in a year-end report.Moviegoers bought a total of 548 million tickets in China in 2020.