Evie Irie Confronts Her ‘Worst Enemy’ in Mesmerizing Visual: Exclusive
Rising Australian pop artist Evie Irie is facing off against a mind-bending examination of herself in the visual for her latest single “Worst Enemy,” premiering exclusively on Billboard today (May 6).In a sprawl of extravagant set pieces and constantly shifting stimuli, Irie takes the plunge into the fray of her competing thoughts and desires to grab a hold of her truest form and ultimately pulls out a triumphant albeit bloody victory.Just as small yet crucial flourishes lift up the production of the otherwise bare piano ballad, with the help of producer Greg Kurstin (Adele, Beck), the accompanying video is full of tantalizing effects and details that invite a much deeper engagement.