Asian Film Studios and Location Incentives Growing Hand in Hand
Patrick Frater Asia Bureau Chief Film studios in Asia-Pacific are expanding the scale of their operations and want location incentives to keep pace. “Incentives are fundamental, they are an expectation [of production managers] and having one is no longer a USP,” said Rashid Karim, CEO of Iskandar Malaysia Studios. He was speaking at the Content Asia summit conference in Bangkok on Thursday. The IMS facility opened ten years ago around the same time as Malaysia introduced a location production incentive scheme. These days, the scheme offers a generous 35% uncapped rebate. But since the scheme launched, rival locations in the Asian region including Thailand, India and Mongolia have launched or are in the process of launching rebate schemes.