Peacock Counts The Days Until Tokyo Olympics, Launching Dedicated Channel One Year Before Opening Ceremony
Dade Hayes Finance EditorPeacock, whose 2020 rollout initially was predicated on the Summer Olympics in Tokyo, had to switch gears when COVID-19 forced the postponement of the Games to 2021.On Wednesday, the NBCUniversal streaming service launched a dedicated pop-up channel with one year to go before the rescheduled start of the Tokyo Games. The 24/7 “Road to Tokyo” channel, a collaboration with NBC Olympics, is dedicated to Olympic and Paralympic history, documentaries and studio programming.Peacock, which debuted nationally on July 15 after an earlier run on Comcast platforms, will also feature 10 documentaries produced by NBC Olympics on the new channel.