‘Roaching’ is the newest gross trend to infest the dating world
memeified dating discourse is here, defining a phenomenon of courtship that is so unfortunately common as to be unavoidable — much like the infamous cockroach itself. So-called “roaching” refers to the act of hiding the fact that you’re seeing multiple people from a new romantic partner. While the new companion may realize their partner has other lovers, it only becomes roaching when they “realize there are, in fact, many” other lovers, according to Exclusive Matchmaking CEO Susan Trombetti.