Why Gmail Is Introducing a Twitter-Like Blue Checkmark
thewrap.comGmail says, this addition will help senders “leverage their brand trust” and prevent spam. The checkmark will be on offer to Google Workspace customers in addition to legacy G Suite customers.
Furthermore, personal Google accounts can also get in on the verification action, in the event account owners are eager to brand themselves with shiny blue checkmarks.It’s worth noting that blue checkmarks could be seen as an oddly deliberate pick by Gmail amid the ongoing kerfuffle surrounding Twitter’s verifier.
Long, long ago, in the time before Twitter was owned by Elon Musk, blue checkmarks were a privately granted badge of prestige and authenticity, denoting government entities, official company social profiles and noteworthy people.
Since Musk took over, the blue badge of verification has seen numerous overhauls to its functionality and form. Certain companies have been granted yellow verification badges (such as the Sonic the Hedgehog Twitter account), and average people with no prior access to the checkmark have been given a choice: Pay Twitter money for one or go without.
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