Yon Living, a mix of overseas residencies in picturesque locations where remote workers can come together. The idea is to offer professionals a sun-drenched location, from Sicily to Morocco, to work from, as well as a sense of community that is missed from the office. “There’s a new demographic coming onto the market,” he tells me. “Traditionally, you had your digital nomad that did this already and now you have what I’m calling promads, a professional worker that still has to be connected online with a Zoom call at 9am on Monday morning so they can’t just float around the world.
but also they don’t need to be in London anymore. ”Yon’s guests are predominately in their thirties and forties and have established careers and professional.
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