ViacomCBS is entering the NFT space in a multi-year partnership with tech group Recur to create a platform for IP and franchise.The platform, to launch in spring of 2022, will allow fans to buy and trade non-fungible tokens.
These are unique digital assets increasingly common in the art and entertainment world that are meant to be collectors items and drive content revenue for creators and companies.
ViacomCBS said it will draw on all its consumer brands for the tokens, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and Showtime.Last summer, Lionsgate announced an agreement with another NFT platform, Autograph, launched by Tom Brady, to create content based on its iconic film and television properties starting with
Read more on deadline.com
Get the latest stars news and celebrity rumours with exclusive stories, photos, videos and interviews.
Breaking up, scandals, engagements, divorces, gossip – all you need to know about the private lives of your favorite celebs.
Get to know the latest showbiz news along with exclusive interviews and even more. All this is waiting for you on the main page 24 hours a day, 7 days a week! Who, where, when, with whom, how, why and for what!? Stay tuned to know first!
Just follow us daily and we will provide you with the current news from the life of famous stars and celebrities.
Owner: SNOWLAND s.r.o.
Registration certificate 06691200
Address:
Snowland s.r.o.
16200, Na okraji 381/41, Veleslavín, 162 00 Praha 6
Czech Republic
©2024. All rights reserved.