Bob Bakish Tanya Giles audience reports president Bob Bakish Tanya Giles

ViacomCBS Sets Streaming Content Leadership; Tonya Giles Named Chief Programming Officer

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deadline.com

ViacomCBS on Wednesday unveiled its content leadership structure for its global streaming services. The moves include appointing Tanya Giles, currently GM of MTV Entertainment Group, as “a centralized programming head” to oversee content strategy for Paramount+ and Pluto TV globally.

The changes will take immediate effect.The new structure includes bumping up each of ViacomCBS’ global content leaders to oversee their respective genres within Paramount+, all reporting to chairman and CEO Bob Bakish.

Those names include:“The strong launch and early months of Paramount+ have demonstrated the power and potential of our platform, as well as audiences’ appetite for a broad and diverse array of content, all in one place,” Bakish said in a release

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