Brent Lang Executive Editor of Film and MediaUkonwa Ojo has stepped down as chief marketing officer of Amazon’s Prime Video and Amazon Studios, the company announced to staff on Tuesday.
During her time at the streamer, Ojo led the marketing campaigns for movies like “Coming 2 America” and “Being the Ricardos,” as well as the series “The Boys,” “Wheel of Time,” and “The Underground Railroad.” “For nearly two years, Ukonwa has supported the Prime Video brand and its broad and growing content slate with focus, passion, and commitment,” Mike Hopkins, SVP Prime Video & Amazon Studios, wrote in a note to staff. “She has led a talented marketing team that created engaging new ways to connect with our customers.” Hopkins went on to write that the company “will use this transition period to evaluate our organizational needs.” Ojo took over the chief marketing role from Andy Donkin in 2020.
Before joining Amazon, she was chief marketing officer for MAC Cosmetics, where she oversaw brand positioning in markets around the world.
Prior to that, she was the lead marketing officer of consumer beauty at Coty, where she led P&L, brand development strategy, advertising, innovation, social/digital, design, and media planning/buying.
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