PHILLIP Schofield was left mortified on today's This Morning after a caller revealed he refused his daughter an autograph and snapped "I'm too busy".
The embarrassing moment happened during the Spin To Win segment and caught Phillip off-guard. Contestant Mike, from Bristol, recounted how Phillip was in the city doing a balloon ride years ago when his daughter Honey desperately tried to get his signature.
He explained: "We followed you, my daughter ran to the balloon. "She tells me this story many many times, she asked you for your autograph and you said you were too busy." The story was met by boos from the This Morning crew.
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