EXCLUSIVE: Viewers can’t seem to get enough of The Drew Barrymore Show. The syndicated talk show has delivered more than 6.9B minutes viewed season-to-date across platforms including linear television, Paramount+ and Pluto TV streaming, and social video, according to CBS.
That makes it the fastest growing talk show on TV, CBS reports, with a 65% increase in total viewers year-over-year. It was also the only talk show to grow from the first to second half of the 2022-23 TV season across key demos, including +17% among adults 25-54.
CBS didn’t say specifically how much of that viewership comes from linear and streaming, which prevents any side-by-side comparison with other syndicated shows.
While social video views can skew the numbers higher, daytime (and late night) talk shows often benefit from clips shared via social media in a unique way.
Read more on deadline.com
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