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The 10 Most Expensive Super Bowl Ads Ever, Ranked

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justjared.com

The 2025 Super Bowl is around the corner, and companies are prepared to shell out tons of money to advertise during the big game.

Every year, execs pay millions and millions of dollars just to secure a coveted slot during the big game, which is watched by approximately 100+ million viewers each year.

Regardless of how long the ads are – and they’re usually less than a minute long! – they still cost millions, because the opportunity for mass exposure of a brand like that is generally considered worth the cost.

In recent years, CNN estimated that NBC made $500 million just from ad sales alone, not including the coverage before and after the game.

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