Michael Schneider Variety Editor at LargeAs Emmy nominations voting comes to a close this Monday, UCP and Starz have found one more way to expose their limited series “Gaslit” to potential voters: Free, over-the-air broadcast TV.The first episode of “Gaslit,” starring Julia Roberts and Sean Penn, will air on NBC-owned TV stations in key markets including New York, Los Angeles and Chicago, this weekend in a final push to expose the series to as many people as possible. (Episodes, originally rated TV-MA, will be edited for broadcast standards.)Universal Studio Group’s UCP produces “Gaslit” for Starz.
And in a case of Comcast/NBCUniversal synergy, USG and UCP have turned to their sister NBC broadcast station unit for help. As a result, the first episode of “Gaslit” will air on KNBC/Channel 4 in Los Angeles on Saturday, June 25, at 8 p.m. — in primetime. (KNBC is able to easily do that because it will air NBC’s primetime lineup that night — a USFL Football playoff game — live at 5 p.m.
PT, which means local programming was scheduled at 8 p.m., including episodes of “Open House” and “1st Look,” which will instead be replaced with “Gaslit.”) In New York (WNBC), Philadelphia (WCAU), Washington D.C. (WRC), Boston (WBTS) and Philadelphia (WCAU), the NBC stations will air “Gaslit” at 7 p.m.
ET, before that USFL game. In Central Time markets of Chicago (WMAQ) and Dallas (KXAS), “Gaslit” will run at 6 p.m. CT, also before the game.
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