Jem Aswad Senior Music EditorSony Music Entertainment Africa has appointed Christine Mosha, known as “Seven,” to lead Marketing and Artist Development for the East Africa region.Starting with immediate effect, Mosha will build out the company’s roster of local talent and amplify its international repertoire and existing catalogue across the region from her base in Tanzania.
She will report directly to Sean Watson, Managing Director, Sony Music Africa.“Seven has spent most of her life contributing to the African entertainment industry.
She is a passionate advocate for everything East Africa has to offer the world,” said Watson. “For a number of years she has already been a key partner to us, providing unique insight into the nuanced ways of.
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