Marc Malkin Senior Editor, Culture and Events Sienna Miller and her actor-model boyfriend Oli Green star in the new ad campaign for Frame, making them the first celebrity couple to model for the fashion company.
The two wear pieces from the brand’s spring 2025 collection. The sexy photo – both are wearing jeans with Miller in a white tanktop and Green showing off his chest underneath an open denim shirt as they cuddle on a bedroom floor– were shot by Frame’s co-founder and creative director Erik Torstensson. “This campaign starring Sienna Miller and Oli Green is the first in our Frame Icon series that sees us working with Hollywood talent, and the first time we have shot men’s and women’s collections together.
As with all our campaigns and collaborations this was born of friendship,” Torstensson tells me exclusively. The idea for the campaign was hatched over lunch during Paris Fashion Week.
The shoot took places during the holiday season in London. In a solo portrait of Miller, the “American Sniper” star wears jeans and a white bikini top. “Sienna and I have been close friends for almost a decade, I have wanted to bring her timeless beauty, confidence, and authenticity to the brand for some time,” Torstensson says. “She is one of the most talented actors of her generation, a style icon and someone who exudes creativity and grace in all she does whether that’s as a mother, an actor or producer. “Oli is a brilliant young actor and seasoned model who I have become close to more recently,” he continues. “Together their energy is palpable, they are the new power-duo, and our campaign is an intimate look at them off-screen, off-duty through the Frame lens.” Miller and Green have been dating for three years and share a.
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