ViacomCBS has unveiled its launch plans for the Seinfeld library, which will leave its long-time home on TBS Oct. 1 to move to Comedy Central.Viacom acquired the exclusive cable syndication rights to Seinfeld in a deal with Sony Pictures Television in Sept.
2019, before the company’s merger with CBS was finalized and the cable group was restructured. At the time, Viacom announced that Seinfeld would air across Viacom’s entertainment brands, including Comedy Central, Paramount Network and TV Land, with an intention to also add Pop to the mix post-merger.
Two years later, with a new leadership at the four networks, now part of the MTV Entertainment Group, the plan has changed and Seinfeld will have a singular home on Comedy Central similar to
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