Jack Dunn Scopely is the No. 1 mobile gaming company in the U.S. With titles like “Monopoly Go!,” “Stumble Guys,” “Yahtzee With Buddies” and “Star Trek Fleet Command,” the Los Angeles-based publisher has reached over 500 million Americans in the last six months.
According to Scopely’s chief revenue officer Tim O’Brien, much of that success is due to Scopely’s personal, privately owned environment, combined with the reach of its parent company, Savvy Games Group. “Unlike the pressures of being a publicly traded company, you can come here with your creative talents, get tons of resources and global distribution,” O’Brien said. “It puts us in a really unique position to capitalize on market opportunities right now.” As part of Variety‘s Entertainment & Technology Summit presented by City National Bank, O’Brien sat down with moderator Andrew Wallenstein, president and chief media analyst of the Variety Intelligence Platform, to discuss how Scopely has become the leader of the mobile games market.
The debut of “Monopoly Go!” in April 2023 was the largest mobile game launch in history. O’Brien explained that when Scopely was founded in 2011, the two main areas of focus were to produce a “diverse portfolio” of games and to tap into the market of licensed titles, which the Scopely team felt were “underutilized.” “Hasbro is a great example of an early partner.
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