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SAG-AFTRA’s Lobbying Efforts Helped Seal Exclusivity Deals With Netflix & AMPTP

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A confluence of hard bargaining and legislative lobbying helped secure significant gains in two new agreements SAG-AFTRA reached earlier this month covering exclusivity, which are standard provisions in TV contracts that can hold TV series regulars off the market and unable to work for unreasonably long periods of time, guild leaders said in a podcast released on Thursday.Earlier this week, the union reached an agreement with the Alliance of Motion Picture & Television Producers on new exclusivity provisions, and SAG-AFTRA’s national board will meet on Saturday to approve it.

The guild also reached a tentative agreement with Netflix earlier this month that includes new exclusivity terms, and members are now voting to ratify it.SAG-AFTRA leaders, however, say their lobbying for a bill that’s nearing the finish line in the California legislature is what that finally got the companies to move on the issue.

That guild-sponsored bill – AB 437 – dubbed the Let Actors Work (LAW) Act, would sharply limit exclusivity in TV actors’ deals. “The fact of the matter is that our legislative activities gave us the leverage that we needed to accomplish a lot of what was done in this negotiation about options and exclusivity,” said SAG-AFTRA National Executive Director Duncan Crabtree-Ireland during the guild’s podcast about the new Netflix agreement. “And sometimes I do hear from members who ask: ‘Why do we have lobbying?

Why do we have a legislative program? How is that what we should be really doing as a union?’ And I think this is the perfect example.

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