Rina Sawayama Reveals Upcoming ‘Hold the Girl’ Album, With New Single ‘This Hell’
variety.comThania Garcia Following her critically acclaimed 2020 debut “Sawayama,” Rina Sawayama has revealed a sophomore album. “Hold the Girl,” is due for release on Sept.
2 via Dirty Hit.Accompanying the announcement of the new album, Rina also shared its lead single, an electric country-pop song titled “This Hell.”“This Hell” kicks off with an ode to Shania Twain as Rina whispers “Let’s go, girls” before bursting into the first verse.
Between glam-rock riffs, Rina sings whimsical references to gay pop icons with lines like: “Fuck what they did to Britney, to Lady Di and Whitney.”The track was co-produced by Paul Epworth (Adele, Rihanna) and “Sawayama” producer Clarence Clarity, and was written by Rina alongside Vixen, Epworth and Lauren Aquilina (Demi Lovato, Little Mix).
The forthcoming “Hold the Girl” album was written and recorded over the last year and a half with long-term collaborators Clarity and Aquilina, as well as with help from Epworth, Stuart Price (Dua Lipa, the Killers, Madonna) and Marcus Andersson (Demi Lovato, Ashnikko). “Hold the Girl” is being described as an evolution in her style that will meld influences from across the pop spectrum to make a bold and honest statement.Speaking about the new single, Rina explained, “I had so much fun writing ‘This Hell.’ The past couple of years I’ve been listening to lots of female country singers and wanted to write a euphoric and tongue-in-cheek country-pop song.
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