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Red Bull Studios’ Global Head Bernadette McDaid Teases ‘The Real Mo Farah’ Producer’s Ambitious Plans, Upcoming Slate

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K.J. Yossman When “The Real Mo Farah,” a documentary about the Olympic gold-winning athlete, aired on the BBC in the U.K. last month, it was front page news.The feature doc, which had been kept so tightly under wraps even some of those working on it didn’t know exactly what it contained, revealed that the story Farah had repeatedly told about his upbringing – on talk shows and in his published autobiography – was a lie.

In fact, his real name was Hussein Abdi Kahin and at 9 years old he was torn from his family and trafficked by neighbors from Somaliland to Britain to work, he says, in indentured servitude.A co-production between the BBC, Atomized Studios and Red Bull Studios, “The Real Mo Farah” dominated U.K.

headlines the week it came out, receiving numerous accolades for both Farah, who had chosen to tell his story at risk of potentially losing his British citizenship (which was obtained in his fake name as opposed to his real one), and for the documentary itself.

For Red Bull Studios, a new entity related to but legally separate from both the energy drink and extreme sports media companies that share its name, the documentary could not have been a better calling card as their debut into the marketplace. “We were thrilled because it represents everything that we wanted Red Bull Studios to be known as,” says the studio’s global head, Bernadette McDaid, in an interview with Variety.“It’s a story about an extraordinary person and an extraordinary situation that really celebrates all the really positive aspects of humanity in terms of resilience, fortitude, courage, optimism, hope,” McDaid continues. “Because we genuinely didn’t know what was going to happen in terms of the Home Office and Mo [in terms of his.

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