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Reality Week: Half-Yard Co-Founder Abby Greensfelder Plots Premium Female Non-Scripted Stories Via Everywoman Studios

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deadline.com

Former Discovery commissioner and co-founder of Say Yes To The Dress producer Half-Yard Productions Abby Greensfelder is on a mission to create more female-led stories in the non-scripted space.Greensfelder set up Everywoman Studios after she left Red Arrow-owned Half-Yard and is now in the middle of putting together a slate of projects, including a soccer doc for HBO Max, a cooking series featuring immigrant grandmothers and a cult doc series from Eva Orner.“My plan is to create stories by and about women, especially in spaces where we don’t typically see women in content,” she told Deadline. “I programmed Discovery, which was a male skewing channel, and there were all of these spaces such as sports, the outdoors, science, exploration,

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