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Real Madrid 'ditching Audi for rival BMW' in multi million shirt sponsor deal

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Real Madrid are set to turn their backs on long-term backers Audi as they eye a deal with their rivals BMW.Audi have been one of Los Blancos' main sponsors since 2003, but their contract is set to expire at the end of the month.

The German car manufacturer and Real have failed to reach an agreement for a new deal following negotiations.And a further slap in the face for Audi could see Madrid strike up a deal with BMW.

According to MARCA, Real have struck up a deal with BMW, and they will become a main sponsor and supply cars to the first-team players.READ MORE:Bayern Munich's view on Barcelona's latest Robert Lewandowski transfer bidAudi's branding was commonplace at the Bernabeu over their 19 years of sponsorship.The German brand supplied first-team players with cars - which will now be undertaken by BMW should they announce a deal.

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