Producing Variety’s Power of Women Event Cultivates Creative Community
variety.comKC Orcutt While success is often said to be the result of good planning, one could argue that a plan is only as good as the team executing it.
From conceptualizing the stage design to crafting an engaging run of show, event production is a collaborative art not for the faint of heart, especially when the intention behind a brand activation is to honor philanthropic achievements and celebrate those making an impact.
Now in its 13th year, Variety’s Power of Women event, presented by Lifetime, is an homage to women in the entertainment industry who are leading the charge and dedicating their time offscreen to supporting various charities and causes.
As Power of Women, which takes place twice a year in New York and Los Angeles, continues to grow and expand, Variety and its collaborators take great care in executing an event that, as the name suggests, is all about elevating and empowering women.
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