Taylor Alison Swift is an American singer-songwriter. She is known for narrative songs about her personal life, which have received widespread media coverage. At age 14, Swift became the youngest artist signed by the Sony/ATV Music publishing house and, at 15, she signed her first record deal.
Her 2006 eponymous debut album was the longest-charting album of the 2000s in the US. Its third single, "Our Song", made her the youngest person to single-handedly write and perform a number-one song on the Billboard Hot Country Songs chart. Swift's second album, Fearless, was released in 2008.
Buoyed by the pop crossover success of the singles "Love Story" and "You Belong with Me", it became the US' best-selling album of 2009 and was certified diamond in the US. The album won four Grammy Awards, and Swift became the youngest Album of the Year winner.
Premier League CEO Richard Masters Says “Narrow Opportunities” For Football To Go D2C In Asia – APOS 2022
deadline.comPremier League football could go D2C in Asia at some point in the coming years, according to Richard Masters, CEO of one of the world’s most lucrative sports leagues.Speaking at APOS 2022 yesterday, Masters said there are “narrow opportunities in Asia to go D2C if we choose to do so,” although current broadcasting contracts, which were recently renewed, will have to elapse, taking at least three years.Masters said these D2C conversations were happening in the region prior to the pandemic “as an experiment.”“Four years ago we were talking about the prospect of the Premier League going D2C in certain markets but the pandemic changed everyone’s plans and we are now contracted for three years in some places and six in many,” he added. “It’s going to be a long journey but you will see sports rights holders skilling up, understanding how to build relationships.
We must build on expertise.”Streamers are also having an impact on the market in Asia, with many now holding rights across the nation including Disney+ Hotstar in India.Masters views a “mix of pay-TV operators and streamers” as the future broadcasters of the Premier League in the continent.He stressed the immense popularity of the Premier League in Asia, with 30% of the general population interested to some level in the league. “That’s extraordinary and we’re never complacent,” he added.
Meanwhile, “extraordinary” growth has taken place in the U.S., where nearly half of interest has come in the past two years, helped by coverage on NBC.In Asia, Masters recently oversaw the opening of an office in Singapore, the Premier League’s first outside of the UK.
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