As 60 Minutes embarks on its 55th season on CBS, corporate sibling Pluto TV is launching a curated channel dedicated to the program.Because Pluto is a free, ad-supported streaming service outside of the pay-TV bundle, don’t expect the latest firstrun episodes on the new channel.
Instead, it will offer an exclusive collection of more than 400 segments drawn from the archives.Bill Owens, the executive producer of 60 Minutes, had signaled to staffers last June that the Pluto brand extension was in the works.
While the move follows several others involving various CBS properties looking for extra visibility among Pluto’s nearly 70 million monthly active users, it is a fairly rare experiment for 60 Minutes.Read more on deadline.com
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