Wall Street Reacts to NFL Deals: "The End of the Bundle as We Know It"?
"Mark it down. March 18, 2021 is the day the multichannel TV bundle died." LightShed Partners analyst Richard Greenfield didn't hold back in his Friday report about the new slate of NFL rights deals unveiledon Thursday with Walt Disney/ESPN, Comcast's NBCUniversal, Fox Corp., ViacomCBS and Amazon, which includes increased streaming options.