Neil Begley: Celebs Rumors

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CBS Gets 7 Minutes of Super Bowl Time to Spotlight New TV Season, Paramount Streamers

Brian Steinberg Senior TV Editor On Sunday night, Mike Benson gets a little over seven minutes to cap off weeks of work. The CBS marketing chief will use promo time allotted to Paramount Global during the Super Bowl to turbocharge a broad array of campaigns he has set in motion in the past few months aimed at getting viewers excited about one of the most unorthodox TV seasons in history.
variety.com

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