Buchwald Expands Into Sports With CSE Agency Acquisition
Cynthia Littleton Business EditorThe Buchwald talent agency is expanding into the sports realm with the acquisition of CSE.The goal is to blend Buchwald’s strength in TV news, broadcast hosts and sportscasters with CSE’s client base of athletes, executives and coaches to expand the enlarged agency’s reach.“By merging our reputable entertainment client initiatives with CSE’s respected athletes, coaches and journalists, we will create multi-faceted brands and greater creative opportunities for our clients,” said Julia Buchwald and Ryan Martin in a joint statement.CSE was founded in 1986 by Lonnie Cooper.