Adam Boorstin: Celebs Rumors

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Studio71 Chiefs Adam Boorstin and Matt Crowley on Enabling Creators to ‘Become Their Own Media Company’

Cynthia Littleton Business Editor As Big Media becomes ever more consolidated, Studios71 is preparing to launch a flotilla of startup media businesses in the coming years. The creator services company is designed to fulfill a range of production, marketing, distribution, advertising and sponsorship sales functions for its social media star clients. The end game is to turn personalities into brands that harness the power of their followings in social media first and foremost.
variety.com

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