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Netflix’s Mega-Hit ‘Squid Game’ Will Generate Almost $900 Million In Value

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Netflix projects the Korean-language megahit Squid Game will create almost $900 million dollars in value.In a confidential document reviewed by Bloomberg News, Squid Game generated $891.1 million in impact value, Netflix’s proprietary metric describing the measure of a title’s economic contribution based on subscriber viewing.The nine-episode Netflix original series follows debt-laden contestants in a life-or-death competition to win a grand prize of $38.5 million dollars.

Following its debut on September 17th, the survival drama has become Netflix’s most-watched series ever, amassing 111 million viewers in its first month.The series, directed by Hwang Dong-hyuk, was surprisingly cost-efficient to make.According to the internal document,

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