Netflix Record $15M First Week Of ‘Glass Onion’: What It Means For Box Office, Streaming & How It Came To Be
deadline.comOver the 5-day Thanksgiving stretch, Netflix’s one week sneak preview of Glass Onion: A Knives Out Mystery buried all new and old major studio adult counterprogramming with an estimated $13.3M over 5-days for what is projected to be a $15M first week by Tuesday.
Far and away, this is the best theatrical launch ever for a Netflix pre-streaming movie, last year‘s Dwayne Johnson-Ryan Reynolds-Gal Gadot action title Red Notice being arguably their best with a $1.25M-$1.5M 3 day opening; that pic being their most watched worldwide at 364M-plus hours.
Glass Onion‘s 3-day of $9.3M is the 10th-best for a title opening in less than 900 theaters, notching just above such movies as TriStar’s The Doors in 1991 ($9.1M at 840 theaters) and Universal’s 2004 Nov.
12-14 launch of Bridget Jones: The Edge of Reason, which posted $8.68M at 530 theaters. This Thanksgiving, no one in massive droves wanted to see a Korean Navy fighter pilot movie (Devotion at $9M 3-day) a cannibals’ love story (Bones and All at $3.5M) or the autobiopic of Steven Spielberg (The Fabelmans at $3.1M).
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