NBCUniversal has wrapped its upfront advertising sales for the upcoming season, describing it as a “watershed moment and a clear signal that everything has changed.”Jeff Shell, the company’s CEO, confirmed the news during a virtual appearance at a Credit Suisse investor conference.
Sales chief Linda Yaccarino also wrote a blog post with further details.No pricing information was offered by Shell, though he said it was “the strongest upfront in the history of NBCUniversal.” After a dire 2020 due to the coronavirus pandemic, media companies have seen their advertising fortunes rebound this year.
Led by digital, the overall ad market has seen a broad-based revival as the economy recovers and Covid-19 infection rates decline.At the same time,
Read more on deadline.com
Get the latest stars news and celebrity rumours with exclusive stories, photos, videos and interviews.
Breaking up, scandals, engagements, divorces, gossip – all you need to know about the private lives of your favorite celebs.
Get to know the latest showbiz news along with exclusive interviews and even more. All this is waiting for you on the main page 24 hours a day, 7 days a week! Who, where, when, with whom, how, why and for what!? Stay tuned to know first!
Just follow us daily and we will provide you with the current news from the life of famous stars and celebrities.
Owner: SNOWLAND s.r.o.
Registration certificate 06691200
Address:
Snowland s.r.o.
16200, Na okraji 381/41, Veleslavín, 162 00 Praha 6
Czech Republic
©2024. All rights reserved.