The Motion Picture & Television Fund’s star-packed telethon Lights, Camera, Take Action! airs live Saturday on KTLA beginning at 7 p.m.
It hopes to raise at least $300,000 to defray some of the $9 million in direct Covid expenses it’s racked up over the past three years – and to help keep more than 250 residents of the retirement village from having to move out.
If you can’t watch it on KTLA, you can watch the livestream above. The 101-year-old charitable organization said in October it’s facing its “imminent demise” unless it raises $10 million-$12 million in cash donations by this end of the year in order to meet its bank line compliance and continue ongoing operations.
MPTF president and CEO Bob Beitcher said a week ago that the current fundraising campaign has only raised about half of what’s needed.
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