Jennifer Maas TV Business WriterIrony Point is a production company that might not yet be known widely by name, but its projects, Netflix’s critically acclaimed “I Think You Should Leave With Tim Robinson”; Paramount Plus’ revival of “Inside Amy Schumer” and Schumer’s recently renewed Hulu dramedy “Life & Beth”; Michael Che’s Lorne Michaels-produced HBO Max show “That Damn Michael Che,” and Marvel’s new scripted “Squirrel Girl” podcast, certainly are.The banner, which is currently one year into a three-year deal at Netflix, is headed up by co-presidents Alex Bach and Daniel Powell.
And their rapidly ramping up company is one that studios and talent are going to regret not having gotten into business with earlier five years from now. “Our partnership with Endeavor Content on ‘Life & Beth,’ they’re a behemoth and they operate in a budget space that we’ve previously not even come close to,” Powell tells Variety. “Being partners with them as the studio really allowed us to have our first experience in what I’d say is a different league, but one that we hope to continue in.”Powell and Bach say the same goes for Irony Point’s teamup with Broadway Video on Che’s HBO Max show which “really helped generate this great relationship with NBCUniversal that we didn’t have before.”The duo also teamed with “Black Mirror” bosses Charlie Brooker and Annabel Jones’ Broke And Bones production company for Netflix’s special “Death to 2021,” which Irony Point handled production services on.
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