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Illumination Appoints Vice And Beats Vet Sam Bergen As Head Of Marketing
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deadline.comSam Bergen, whose background includes executive stints at Vice Media and Beats by Dr. Dre, has been named chief marketing officer at Illumination.He will oversee all aspects of the company’s creative and business marketing, overseeing print and audio-visual advertising as well as graphic and product design.
Gail Harrison, who has been CMO since December 2018, and prior to that was president of marketing and branding at the animation studio, is stepping down and will be a special advisor to Illumination and Meledandri.
Harrison built and led Illumination’s marketing team over the past decade and steered campaigns for major titles like the Despicable Me/Minions franchise, Sing and The Secret Life of Pets.
Read more on deadline.com
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