Taylor Alison Swift is an American singer-songwriter. She is known for narrative songs about her personal life, which have received widespread media coverage. At age 14, Swift became the youngest artist signed by the Sony/ATV Music publishing house and, at 15, she signed her first record deal.
Her 2006 eponymous debut album was the longest-charting album of the 2000s in the US. Its third single, "Our Song", made her the youngest person to single-handedly write and perform a number-one song on the Billboard Hot Country Songs chart. Swift's second album, Fearless, was released in 2008.
Buoyed by the pop crossover success of the singles "Love Story" and "You Belong with Me", it became the US' best-selling album of 2009 and was certified diamond in the US. The album won four Grammy Awards, and Swift became the youngest Album of the Year winner.
How TikTok Is Fueling Hollywood Marketing Campaigns Like Sony’s Epic Pitch For ‘Spider Man: No Way Home’
deadline.comEXCLUSIVE: TikTok’s grip on young audiences is a well-established fact, but the social network has just released a new report detailing how that defining trait has made it increasingly attractive to Hollywood.In a new blog post titled “The Future of Entertainment Marketing,” the company, which has more than 1 billion monthly active users globally, reports a range of statistics.
Except for streaming, TikTok was cited as the No. 1 activity for U.S. entertainment viewers 18 and older when they have an hour to spare, according to the GoodQues TikTok Entertainment Study in 2021.
That same poll found that 58% of TikTok users called themselves “interested” or “very interested” in seeing more studio content on the platform.
And 69% of users have also co-created content related to a show or movie.“A year or a year-and-a-half ago, we were a must-try platform,” Nikao Yang, vertical director of global business development at TikTok told Deadline in an interview. “Now we’re really a must-have.
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