Sunny Hostin Robin Roberts singer Digital Fox and Sunny Hostin Robin Roberts

How Rachel Maddow, Robin Roberts and Other TV Anchors Are Pivoting to Compete in the Streaming Wars

Reading now: 251
variety.com

WME talent agency, one of the industry’s largest, is giving new thought to how to serve a wide array of clients that include ABC News’ Robin Roberts, MSNBC’s Joe Scarborough and “The View” co-host Sunny Hostin.“The networks have to go with where their viewers are.

Their business model depends on how do we find these people, how do we get to them? And it’s going to call for a lot of creative ways,” says Henry Reisch, a partner and head of WME’s news broadcasting department.

In the past, he suggests, networks worried that allowing their news personnel to work for multiple venues would cause confusion.

Read more on variety.com
The website starsalert.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

DMCA