How Emma Chamberlain Went From Viral Sensation to the Internet’s It Girl
variety.comRachel Seo It’s 9 a.m. on Thursday morning, but Emma Chamberlain has already been up for three hours. Clad in an all-gray Thom Browne set, she perches on a deep-seated sofa, surrounded by tall posters of images from her newly unveiled campaign with Canon.
In one, she poses in a red carpet-ready gown, a camera in hand; in another, she films herself sipping tea in a vaguely Parisian setup that calls back to her vlogs.
She explains that she probably could have woken up later than she did, but she wanted to have some of her morning to herself before her busy press day.
Six years after her YouTube videos catapulted her into meteoric internet stardom, Chamberlain is now a 21-year-old bona fide Gen Z it girl — one with a busy schedule that reflects the diversity of her interests and the versatility of her talents.
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