Formula 1 and Pacsun Step Into High Gear With New Apparel Collection

variety.com:

Anna Tingley If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission.

Formula 1 and Pacsun have teamed up once again for a stylish and affordable apparel collection in time for the racing league’s 2023 season, which kicked off in Bahrain this past weekend.

The collection is part of a multi-year collaboration between F1 and the youth retailer. They debuted their first six-piece apparel range last year, quickly selling out online and in stores.

Now, they’re back with a much more comprehensive, bolder and brighter 37-piece line, featuring hats, matching sets, jerseys, zip shirts, camp shirts and socks. Read More: How to Watch F1 Online “Following the success of the launch of our collaboration with Pacsun last year, it’s great to be starting the new season in style with a more extensive collection of products for fans to get their hands on,” said Oli Boden, head of licensing & gaming at Formula 1, in a statement. “The new lines really bring the excitement and fun of the sport to life, as we continue to look for new ways for younger fans to show their passion for F1.” Brie Olson, co-CEO at Pacsun, added: “With increasingly high exposure and demand, we look forward to giving our community and fans the ability to engage further with Formula 1 through our collaboration, especially after seeing the positive response to our teaser drop last year.