FilMart Reveals Lower Participant Numbers, But Strong Buzz
variety.comPatrick Frater Asia Bureau Chief The Hong Kong Trade Development Council said Thursday that 7,300 executives from 41 countries had attended its FilMart and Entertainment Pulse events this week (March 13-16). “The revived physical marketplace was as vibrant and active as in the past,” organizers claimed.
In 2019, the last year that FilMart was held as an in-person event, the TDC reported “close to 9,000 visitors from 52 countries and regions.” For 2023, it reported “over 700 exhibitors from 30 countries and regions,” including a record Mainland China exhibitor tally exceeding 330.
Those numbers compared with 888 exhibitors from 35 countries and regions in 2019, including 264 exhibitors from China. While the exhibitor and participant numbers are both lower than in 2019, many visitors said that they were pleased to be back at the market and pleased with the levels of activity. “It is great to feel Hong Kong is sexy again,” said Anne Chan, founder and CEO of AR Asia Productions. “The energy of the physical presence was strong.
Asian and European business partner are re-connecting and, at the same time catching up with their business. As there were some staff changes within the companies at both sides, to have the opportunity to meet in person is of huge value.
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