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Extreme E: How Fox Sports, Discovery & The BBC Will Televise The Most Extreme Motorsport Ever Created

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deadline.com

EXCLUSIVE: On Saturday, the frequencies of Fox Sports, Discovery, the BBC, ITV, and many other broadcasters will be tuned to the Empty Quarter in the Saudi Arabian desert.

It’s a landscape that could be mistaken for Tatooine in the Star Wars universe, but come the weekend, it will be home to the most extreme motorsport event ever created, featuring a dazzling collection of drivers from racing worlds including Formula 1 and rallying.Welcome to Extreme E, the brainchild of Formula E founder Alejandro Agag.

The Spaniard wanted to double down on his electric motor racing fixture (now in its seventh season) with a new event that really revs the engines of his environmental message.

Read more on deadline.com
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