Neon and Participant opened animated documentary Flee to a $25,033 debut in four locations. That makes for a strong per-theater average of $6,258 ahead of a rollout early next year for the much-decorated Danish film ahead of Academy Award nominations Feb.
8.It’s one of a few rather particular offerings, including Drive My Car, that distributors are tending to carefully with slow platform releasing to best capitalize on growing word of mouth as the films continue to accumulate awards and word of mouth.A rep for Neon called Flee, Denmark’s foreign film Oscar entry, “an amazing cinematic unicorn” given its rare shot at nods in three Oscar categories — documentary, animated and foreign language film.
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