Bob Iger Entertainment president CEO Bob Iger

Disney CEO Bob Iger Places Future of Hulu in Comcast’s Lap

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combined into one app offering by the end of the year on Wednesday, Disney CEO Bob Iger has suggested that the future of the hybrid subscription/ad-supported streamer remains in the hands of rival Comcast.

Under a 2019 put/call agreement, Disney can buy out the NBCUniversal parent’s 33% minority stake in Hulu as early as January 2024 – and Comcast can require that Disney do so.

At the time, Disney guaranteed a minimum total equity value of $27.5 billion for Hulu, suggesting that Comcast’s share would be worth at least $9 billion.

As of Oct. 1, 2022, Disney valued Comcast’s stake at $8.7 billion.In February, Iger said that Disney was looking at Hulu “very, very carefully” and suggested that all options were on the table, including a potential sale.

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