Taylor Alison Swift is an American singer-songwriter. She is known for narrative songs about her personal life, which have received widespread media coverage. At age 14, Swift became the youngest artist signed by the Sony/ATV Music publishing house and, at 15, she signed her first record deal.
Her 2006 eponymous debut album was the longest-charting album of the 2000s in the US. Its third single, "Our Song", made her the youngest person to single-handedly write and perform a number-one song on the Billboard Hot Country Songs chart. Swift's second album, Fearless, was released in 2008.
Buoyed by the pop crossover success of the singles "Love Story" and "You Belong with Me", it became the US' best-selling album of 2009 and was certified diamond in the US. The album won four Grammy Awards, and Swift became the youngest Album of the Year winner.
Korea’s CJ ENM is continuing expansion of its digital and technology business with an investment in U.S.-based concert platform AmazeVR.
The undisclosed stake is part of the entertainment powerhouse’s strategy to grow its business sectors related to AR/VR tech, metaverse, NFTs and other tools.
The aim is to see CJ ENM extend the lifetime value of its IPs by producing and distributing VR content and concerts.AmazeVR was founded in 2015 and uses proprietary technology to capture hyper-real 9K+ live-action footage of artists performing, giving fans front-row seats to 3D stage environments.
The company’s portfolio includes Megan Thee Stallion’s virtual reality concert tour and a joint venture partnership with K-pop giant SM Entertainment (known as “Studio A”).
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