CBS’ Amy Reisenbach Addresses Staff By Saying “Broadcast Is Not Dead … Surrender Is Not In My Vocabulary”
deadline.comNewly installed entertainment president Amy Reisenbach sent a memo to staff today to bolster confidence in CBS and to remind her team that “broadcast is not dead.” “I want to let you in on my mantra.
Despite what you may have read or heard; BROADCAST IS NOT DEAD,” she wrote in the memo obtained by Deadline. “This season proves it!
Our Network has 16 of the top 25 entertainment shows and they are killing it on Paramount + too! As we navigate the future, we are going to be smart and ambitious.
And above all, we will keep entertaining millions of people around the world with best-in-class content. Surrender is not in my vocabulary.” Reisenbach on Wednesday was named the new entertainment president who will oversee all of the network’s primetime, daytime and late night creative departments, including comedy and drama development, alternative, specials, current programming, scheduling and casting.
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