The debut of Legendary and Warner Bros.’ Godzilla vs. Kong on HBO Max on March 31, the same day the big budget pic opened in theaters, became an afterthought when the monster showdown roared to a $48.1 million opening at the domestic box office, by far a pandemic best and providing a huge jolt of confidence for the theatrical business.
HBO Max doesn’t divulge viewership figures, so it’s unclear the extent to which the MonsterVerse tentpole drove subscribers to the $15-a-month service.
But the consensus among industry insiders is that a simultaneous debut will not become the industry norm for big tentpoles post-pandemic out of fear of hurting a movie’s box officechances.
Read more on hollywoodreporter.com
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