Also Read: Did Paramount Just Put a Nail in the 90-Day Theatrical Window?“If you look at the curve, the degradations on most film titles, they do very list business on post-Day 30 and certainly post-Day 45,” Bakish, who was the morning’s keynote speaker at the (virtual) 2021 Morgan Stanley’s Technology, Media and Telecommunications Conference, continued. “So moving to an in-house streaming window at that part we think works, certainly for us, but also for constituents, including consumers.”The new plan will begin with “A Quiet Place – Part II” and also be in place for “Mission: Impossible 7.” CBS All Access will rebrand — and expand — as Paramount+ on Thursday.“We believe it’s the right model for the future,” Bakish concluded.Also Read: Par.
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