The production needs of making the “Barbie” movie required so much pink paint that it led to a worldwide shortage. That’s the claim coming from the film’s production designer, Sarah Greenwood, who spoke with Architectural Digest about how “Barbie” caused an international dearth of a particular hue of paint.
Speaking with AD about the production design of the film, which required creating a full-sized version of Barbie’s Dream House in a London soundstage, director Greta Gerwig explained why pink is such a key colour in the film. READ MORE: Margot Robbie Celebrates 32nd Birthday With Pink Cake On Set Of ‘Barbie’ “Maintaining the ‘kid-ness’ was paramount,” Gerwig told the magazine. “I wanted the pinks to be very bright, and everything to be almost too much,” she added, insisting she didn’t want to “forget what made me love Barbie when I was a little girl.” Rather than use CGI, Gerwig wanted a very specific environment for her characters, and had designers create a hand-painted backdrop. “Everything needed to be tactile, because toys are, above all, things you touch,” she explained. “We were literally creating the alternate universe of Barbie Land,” said Gerwig of the “authentic artificiality” she wanted to depict onscreen. READ MORE: Ryan Gosling Says Margot Robbie Left Him Pink Gifts Every Day While Filming ‘Barbie’ Creating this look required a lot of a particular fluorescent shade of pink paint; so much so, noted Greenwood, that it led to a scarcity all over the world. “The world ran out of pink,” she said with a laugh.
Speaking with IndieWire last year, Greenwood detailed the extreme efforts she undertook to find just the right shade of pink. “Pink became the film’s thesis,” Greenwood said. “It was epic
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